Collab-U CMC Play E-Commerce Symposium Net Law InfoSpaces Usenet NetStudy VEs VOs O-Journ HigherEd Conversation Cyberspace Web Commerce Emerging Patterns from the Dynamic Capabilities of Internet Intermediaries

The Internet has had a major impact on threats and opportunities Página 1 de 21 Emerging Patterns from the Dynamic Capabilities of Internet Intermediarie 11/10/01 http://www.ascusc.org/jcmc/vol5/issue3/scott.html available to intermediaries in many industries. Prior research using transaction cost theory shows four possible outcomes: Internet supplemented direct market, threatened intermediaries, cybermediaries and Internet supplemented intermediaries. This paper extends the "four outcomes" framework, by integrating it with research on dynamic capabilities. This new framework explains emerging patterns of response from threatened intermediaries in the personal computer industry. The specific scenario chosen by the threatened intermediary depends on its dynamic capability. Future research can use the integrated framework to predict Internet impacts on intermediaries in other industries.